I just read a really cool blog post and I'd LOVE to share it with my followers on Twitter, Facebook, and elsewhere. But there's not a TweetThis button in sight. Not a Facebook share or like icon. No easy way to share on LinkedIn, Stumble or Digg the post. Hrm... now I'll have to decide how bad I want to share it? Do I feel like copying and pasting the link, running it through a shortener for Twitter, and all that...
I'll still share this particular post, because I have time this morning, but 90% of the time I probably wouldn't.
Make sure your blog is quick and easy to share! Your other readers might be short on time and looking for an easy way to share your great content, too.
Give your readers a quick way to share your content (or two, or three) and they will!
Here are four easy ways to enable your visitors to share:
Apture Search Bar: You can see this in action on the top of my pages. It gives visitors an easy way to share on Facebook and Twitter, or email content to a friend. It's easy to install (just add a bit of code to your footer) and sharing stats on my site have gone up since I installed it.
Facebook Like Button: This one allows visitors to click to "Like" your posts/pages on Facebook.
Tweet Button: See that little bubble with the green tweet button at the top right of all my posts? It makes it easy for visitors to "Tweet" my posts on Twitter. It's a WordPress plugin you can get here: http://wordpress.org/extend/plugins/tweetmeme/
Social Networking Icons: There are several options to add social networking icons to the top and/or bottom of your posts that allow readers to share your content on a variety of networks. You don't have to be active on all these networks, just give your visitors an easy way to share your content on the networks they choose.
My favorite of these options is SexyBookmarks. I like the way the icons jump when you touch your mouse to them. You might also like Sociable, ShareThis, or AddtoAny (each of those are linked to their WordPress plugin pages).
If you're not on WordPress, then try AddtoAny.com - it's easy to add to any web page.
Here's what each looks like in action:
Share This (pops open the box when you touch it with your mouse):
Sociable (shows a row of small icons):
Add to Any (works similar to Share This and pops open a box when touched with the mouse):
Pick one, two, three or all four of these options and get them on your blog!
If you found this post helpful, or have other great ideas on how to encouraging the sharing of your blog posts and other content, do leave a comment below.