Do you have what it takes to be an “Authority”?
Check out this very free cool quiz to test your “Authority Factor” (just click the image to go to the quiz):
Your turn! Are you actively working to position yourself as an authority in your business? Have you found it helps to create the 7 benefits above for you?
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Flora Morris Brown, Ph.D. says
Michelle,
I’m very definitely working to position myself as an authority.
I love your llist of 7, especially #5. Not only am I more comfortable with teaching, but folks want to learn, but not be sold to.
Michelle Shaeffer says
I can’t take credit – it’s Adam Urbanski’s list – but I agree, love it!
Same here, Flora. I’d so much rather teach and build my business that way so this model is perfect.
Roy A. Ackerman, PhD, EA says
Great post, Michelle. Too many think that bluster equals authority. This sets it straight.
Michelle Shaeffer says
True. I think many confuse the meaning of authority–and how to demonstrate it.
Neil Butterfield says
Awesome post once again Michelle. We have to continue learning in order to become experts in our field. The good news is that we are always a few steps ahead of people who would be searching for information. The key is to provide the correct information at the right time to our readerships.