What’s your ranking at www.Alexa.com? You can find out by typing your domain into the search box.
Want a better (lower) ranking? I went on a quest about a year ago to find out what it’d take to get my ranking below 100,000 and I kept a journal of sorts noting what I did and how it seemed to affect my ranking. You can read about it here: How I Got My Alexa Ranking Under 100,000.
Then I shared two follow up posts:
And since discovering Piktochart, the info was just waiting to be turned into an infographic!
Would you like to share this infographic? Feel free to tweet on Twitter, like on Facebook, pin on Pinterest, etc with the buttons below.
Or, copy and paste this HTML code to share it on your own website:
<a href=”https://michelleshaeffer.com/alexa”><img src=”https://michelleshaeffer.com/wp-content/uploads/2012/07/HowToGetABetterAlexaRanking.png” width=”700″ height=”1600″></a><br>Like this infographic? Visit <a href=”https://michelleshaeffer.com”>MichelleShaeffer.com</a> to learn how to build visibility, voice, and community online.
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Julia Neiman says
The information is great, thank you Michelle. That graphic is awesome.
Michelle Shaeffer says
Thanks, Julia. Piktochart makes it easy to create. :)
Wade | Wellness says
Just checked my Alexa ranking, the less said the better :-)
Michelle Shaeffer says
Because of their measuring methodology, it’s basically just guessing if you don’t have that javascript on your site or pretty good traffic from people using their toolbar. :)
Jan says
That’s a very colourful infographic, I need to go play with Picktochart obviously! Pinned :)
Just a quick question, is downloading the Alexa really essential?
Michelle Shaeffer says
Thanks, Jan, I appreciate you sharing the graphic. :)
Do you mean adding the toolbar to your browser? It’s not essential but it’s helpful if you’re working to lower your ranking with them, since you can more easily see your Alexa ranking (each site’s ranking displays as you visit it, so you don’t have to go check their website) and it helps them “see” the traffic to your site, who’s linking to you, etc.
AkmaOmar says
Hi.. the info graphic look very nice.. i’m new in this field.. this will help me so much.. thanks.
Michelle Shaeffer says
You’re welcome, AkmaOmar. Glad it’s helpful and thanks for commenting.
AkmaOmar says
Hi Michelle.
Yes, sure dear..
Enjoy here..
Most welcome…
Jane says
Although not very reliable, Alexa stats are one of the top numbers looked upon by advertisers. Your graphic does help a lot Michelle, thanks!
Michelle Shaeffer says
Yep, that’s probably the only really good reason to track it closely if you want to monetize with advertising. :)
Amit Verma says
Such a great infographic you made. Thanks so much sharing your awesome insights. Have a great day ((Hugs))
Michelle Shaeffer says
Hey Amit, thanks for stopping by — appreciate your Triberr support and tweets!
Tor Constantino, MBA ( says
Great info as always! Can you explain the Alexa toolbar and how that helps? That piece of the equation leaves me a bit befuddled (which is easy to do BTW)….
Michelle Shaeffer says
They get their stats from people running the toolbar and use that sample to project/guess traffic numbers for sites. That’s why it’s so unreliable for sites that have less traffic is that not everyone runs their toolbar so they can’t actually see all the traffic on the internet–they’re just guessing based on a small sample size (toolbar users). And that’s also why it can help if we install the toolbar and Alexa sees us visiting our websites. Because they’re “watching” it can also help them see links in since we can go visit sites that have linked to us and click through to our sites.
The exception to this is certified sites (like yours, Tor), or sites that have the javascript ranking embedded (like mine). They can see our traffic pretty accurately. :)
Harleena Singh says
Loved the infographic Michelle!
I think just going through it gives anyone an idea about how you can increase your Alexa ranking. Mine is going upwards, though it takes it’s own sweet time. :)
Guess I need to do some of the things you mentioned above to really soar. :)
Thanks for sharing. :)
Michelle Shaeffer says
Sounds like you’re headed in the right direction, Harleena. :)
Peter Trapasso says
Michelle,
I took action yesterday and my alexa ranking jumped +2000 overnight. Thank you! The quest is on to break the top 100,000 in 2012.
cheers,
Pete
Michelle Shaeffer says
Awesome, nice jump, Peter!
Peter Trapasso says
In the past 7 days my Alexa ranking has jumped 500,000 places and 50% of my traffic is from there! Who knew Alexa would become my #1 traffic source?
cheers,
Pete
Kimberly Gauthier says
Definitely going to do this this evening. I just need to find the HTML code in my theme. It’s a lot more complicated then I realized and I might just upload the file to my directory and call it good.
Thanks for the tips!
Kimberly
Michelle Shaeffer says
If you’re running the Yoast SEO plugin, it’s got a spot in the settings for Alexa verify code. Otherwise if you know how to do FTP that’s easier. ;)
Debra Jason says
Is the Alexa tool bar easy to load for those of us who are not “techno geeks?” :)
~Debra
Michelle Shaeffer says
It’s an add-on for your browser, so it’s pretty straightforward. :)
KT says
As someone with a baby website/blog this is really useful. I only discovered Alexa ratings in the last week. I have downloaded the toolbar myself and I’m looking at the other things you’ve mentioned over the next couple of days.
Driving traffic to my site would spur me along more than anything else. All hints & tips are gratefully received!
Adalia John says
Another winner Michelle. Such helpful information about Alex and how it all works. Is Alexa the most important gauge for your blog ranking? And is it critical for your blog success?
Thanks for sharing
Lisa Kanarek says
I love the infographic! You always know about the latest tech tools before anyone else. :) I’m going to re-read your step-by-step blog post you wrote last year about your Alexa ranking. It was very helpful.
Rajkumar Jonnala says
nice tips ,you just covered everything ,,, to me the best thing to improve alexa is to be consistent
Rob says
Nice tips Michelle. I’m looking forward to following your strategy for Alexa ranking improvement (and reading your newsletter).
Our Brothers-Handmade.com ranking has been improving slowly, but we’re still over 1,000,000.
Was wondering why our U.S. Ranking appears and then disappears. Any ideas?
Thanks,
Rob
Dee Ankary says
Love the infographic Michelle!
I’ve played with Piktochart, and love it. I really like how you used it to summarize a blog post. That’s a use case I hadn’t considered, but works beautifully.
Thanks for sharing, and have a great weekend.
Dee
Luke says
Great info graphic, I’m working on making my Alexa rank better currently.
Roz K Walker says
I love this graphic, Michelle. I’ve been following your advice and my Alexa ranking is dropping! Thanks for the great tips.
Michelle Shaeffer says
Awesome!! Always love to hear when it works. ;)
Nancy Man says
Thank you for this! And for your detailed Alexa post from June.
I thought that I had claimed my site at Alexa years ago. Your infographic prompted me to double check. Turns out it was unclaimed!
So I claimed it, installed the toolbar & added their widget.
And I’ll work on the “Step 3” stuff in the coming weeks/months. :)
Nancy Man says
Thought it would be fun to post an update —
My Alexa traffic rank was about 447k back in mid-December.
Now, a little past mid-January, it’s about 237k.
If I end up breaking 100k in the coming months, I’ll come back and let you know!
Thanks again Michelle.
Nancy Man says
Back again. :)
Haven’t hit 100k yet, but getting closer.
My ranking has been holding steady at about 145k for the last week or so (end of March).
Len says
Nicely done graphic, I will share it.
Prince Ramgarhia says
Thnax for the article easily understandable this is just what i want to learn .. bookmarked .
Matthew Kaufman says
Thanks for the easy info! This is really informative… Been struggling with my ranking for a while.
jesusrosas says
I love infographics and in this one, I found a lot of good advices and a lot of good information about Alexa. It will help me a lot for improve my website’s rank. Thanks a lot Michelle!