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Cool Tools

How to Do Link Magic in WordPress

By Michelle Shaeffer | 12 Comments

Have you discovered the “magic” you can do in WordPress to shorten, track, and brand the links you share? Short links make URLs easier to share and remember.  They fit in tweets and share easily via email. Short links take this: http://www.shareasale.com/r.cfm?b=291674&u=468400&m=31479&urllink=&afftrack= And turn it into this: https://michelleshaeffer.com/go/premise Isn’t that better?  It’s easy to share […]

How to Create Content Your Readers Will Love–Even If You’re Not Psychic

By Michelle Shaeffer | 30 Comments

After a couple years of blogging, I’m getting slightly better at predicting which of my posts will be the bigger “hits” with you.  But sometimes my predictive powers aren’t… well, let’s just say I haven’t unlocked the “psychic” level yet. What You Can Learn From Your Most Popular Posts (and the Ones That Flopped) I’ve […]

Best Weekend Deals for Entrepreneurs

By Michelle Shaeffer | 12 Comments

Has your inbox been going as crazy as mine has this weekend with Black Friday and Cyber Monday deals? Wow.  Insane. Save some time —  here are the best of the best of the deals I’ve spotted for bloggers and online entrepreneurs this weekend. Blog Themes and Plugins StudioPress Themes & Genesis Framework My favorite […]

3 Ways to Save Time & Keep Up with Your Favorite Blogs

By Michelle Shaeffer | 32 Comments

Looking for an easier way to keep up with the blogs you enjoy? Subscribing by email can work but often my favorite blogs get lost amidst the phalanx of spam, marketing emails, and craziness that is my inbox… (Side note: Yes, I am comparing it to an army ready to attack, today that’s quite the […]

Is it Time for a Blog Shopping Spree?

By Michelle Shaeffer | 9 Comments

What’s your favorite thing to spend money on? The entire inventory of ThinkGeek.com? New shoes? I’m guessing “blog” might not make that shopping spree list. But investing in your blog is an investment in it’s success and in the future of your business. If you’re wondering what I spend money on for my own blog, […]

Learn How to Create Your Own Traffic Explosion

By Michelle Shaeffer | 4 Comments

Do you struggle to build your list quickly, get known as fast as you want to, and sell your products or services? What difference could it make for your business if you knew how to get more traffic to your website on a more consistent basis? I’m putting together a brand new training that will […]

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There’s One Thing I Know…

Hi, I'm Michelle. And here's what I know: you're here with a purpose and I can help you achieve it. I write this blog to make sure you've got the tools, tactics, and inspiration you need to make a go of building your passion and purpose into your own successful, profitable business. So, welcome! Stay a while.

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