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opt-in

32 Freebies You Can Create to Grow Your List (That Aren’t Another Boring eBook)

By Michelle Shaeffer | 6 Comments

How many unread ebooks are sitting on your hard drive? Yeah… So, why not create something your community is more like to read, apply, and fall in love with you for? Here’s a quick list to help you get creative with what you offer and how you grow your list… And, if you haven’t yet, […]

How to Create an Opt-In Form & Deliver a Freebie With MailerLite

By Michelle Shaeffer | 5 Comments

One of the biggest mistakes I made in my own business was thinking I didn’t need to build a list of subscribers because I was a service provider… I’d like to have a conversation with my former self about that silliness! But, to help save you from that same mistake – here’s a quick step […]

Three Quick Ways to Build Your List

By Michelle Shaeffer | 34 Comments

Are you working to build an opt-in list of people interested in what you’re offering?  Here are three simple ways to grow that list. 1. Your Website Put an opt-in form on every page of your website.  With the exception of sales pages where you want your reader to focus on one thing (buying your […]

Reward Your RSS Subscribers with a Gift

By Michelle Shaeffer | 7 Comments

What do readers get when they subscribe to your RSS feed?  A bouquet of beautiful flowers?  Okay, that can’t be easily delivered digitally, but you can give them a gift. A freebie offer can encourage readers to subscribe by RSS, or you can use it as a nice unannounced gift for your readers. Here’s how […]

3 Alternatives to Pop Up Ads

By Michelle Shaeffer | 11 Comments

Hate pop ups, pop overs, lightboxes, and anything related?  Okay, I hear you.  You weren’t a fan of my post last week about using a pop up ad. That’s okay.  There are other options to boost your newsletter subscriptions. 1. Improve what you’ve already got. You’ve got an opt-in box on your blog or website, […]

But I Didn’t Want it to Work! (Are You Missing This, Too?)

By Michelle Shaeffer | 28 Comments

I’m pouting.  Because the darn pop up works. My two cents on pop ups (don’t worry, you don’t have to agree with me): I used to detest them! Remember when you’d visit a website and get assaulted by 2 or 3 pop ups that then continued to load every time you loaded a new page […]

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Hi, I'm Michelle. And here's what I know: you're here with a purpose and I can help you achieve it. I write this blog to make sure you've got the tools, tactics, and inspiration you need to make a go of building your passion and purpose into your own successful, profitable business. So, welcome! Stay a while.

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