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Is Your Website Flash and Fluff? Or Glitter and Bang?

By Michelle Shaeffer | 3 Comments

EXV5HJ5XKRPP  Cute costume, but it’s still a dog, right? Not a faerie. It can’t fly. Dress it up however you want but it still says “Woof” (or in this case, maybe “Yip”). Some websites are like this cute little puppy. They’re flashy and fancy–all dressed up on the outside. But on the inside, the content […]

Small Business Lessons from a Mosquito

By Michelle Shaeffer | 3 Comments

I enjoy writing/working outside in the summertime–it’s something about the sunshine and fresh air.  Today though the mosquitoes are being particularly pesky and it got me to thinking about why people generally don’t like mosquitoes and the business lessons we can learn from them. 1) Don’t suck the blood out of anyone you come in […]

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There’s One Thing I Know…

Hi, I'm Michelle. And here's what I know: you're here with a purpose and I can help you achieve it. I write this blog to make sure you've got the tools, tactics, and inspiration you need to make a go of building your passion and purpose into your own successful, profitable business. So, welcome! Stay a while.

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