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strategy

Sensible Blogging Checklist [Infographic]

By Michelle Shaeffer | 5 Comments

Looking for a sensible blogging checklist?  Something that you can follow that doesn’t have 5,328 steps on it, but covers all the key bases? Check out this infographic and take a few minutes to answer the questions for your own blog.  Then see which promotion strategies you can add to your own promotion plans. Infographic […]

Stop Playing Wheel of Fortune with your Marketing Strategies

By Michelle Shaeffer | 10 Comments

What’s your marketing plan look like? Does it sort of resemble what would happen if you randomly spun a wheel full of marketing ideas? Today, you spun and landed on “Facebook” so you spent a bit of time there. Yesterday, you spun and landed on “media” so you started to look into how to write […]

Is the Cheshire Cat Your Marketing Consultant?!

By Michelle Shaeffer | 6 Comments

Have you accidentally brought in the Cheshire Cat as your business’ marketing consultant?  If your marketing isn’t getting you the consistent results you want, then you’ll definitely want to check out this article and learn how to fire your Cheshire Cat! Follow Your Strategy by Adam Urbanski Did you know that most solo-professionals hire the […]

It’s Monday. Do You Know Where Your Focus Is?

By Michelle Shaeffer | 9 Comments

It’s Monday.  What did you get accomplished today?  I spent most of the day on a ferry.  But on a typical Monday I’ve not been accomplishing as much as I’d like!  So here’s where I go in search of information to help ME, and share it with YOU.  :) Do you ever get that Monday […]

How I Got 5,000+ Followers on Twitter

By Michelle Shaeffer | 13 Comments

Were you on the webcast this afternoon?  I shared my “super secret” strategy for getting targeted followers quickly and easily on Twitter.  You can access the free replay by signing up at https://michelleshaeffer.com/live-training/teleclass-twitter-for-business/ It’s about half way through – right after the slide where I share my 10-15 minute a day plan for building connections, […]

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Hi, I'm Michelle. And here's what I know: you're here with a purpose and I can help you achieve it. I write this blog to make sure you've got the tools, tactics, and inspiration you need to make a go of building your passion and purpose into your own successful, profitable business. So, welcome! Stay a while.

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