Do You Want 7x As Much Exposure For Your Website?

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The answer is simple. Add social networking sharing buttons — specifically the Tweet button! BrightEdge released a report this month with all sorts of great data about social sharing statistics gathered from the top 10,000 websites.  You can find the basics plus a link to download the whole thing here: http://seo-blog.brightedge.com/general/september-brightedge-socialshare-report-the-marketing-benefits-of-social-buttons/ A quote from the […]

Reward Your RSS Subscribers with a Gift

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What do readers get when they subscribe to your RSS feed?  A bouquet of beautiful flowers?  Okay, that can’t be easily delivered digitally, but you can give them a gift. A freebie offer can encourage readers to subscribe by RSS, or you can use it as a nice unannounced gift for your readers. Here’s how […]

Do Visitors Beg to Stay At Your Website?

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Last weekend I took my kids to the most amazing playground for a few hours.  During our time there I saw the same scene played out over and over again:         Adult: It’s time to go, let’s get our things together.        Child: Nooooooooo!!!  Please let’s stay a little longer! The details and amount of […]

51 Ways to Explode Your Blog’s Awesomeness

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How do you create an awesome blog? Great content is the cornerstone, of course. But once you’ve got great content, then it’s all the little things here and there that add up to explode into awesomeness! Here’s my list of 51 ways to make your blog more awesome. I’ve linked some of them to previous […]

Blog Branding: Company vs. Promise vs. Name

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How should you choose your blog title and blog’s domain name?  I got a great question via email recently: Should I use my name for my blog’s domain, my company’s name, or a combination of keywords? When you choose your domain name, you’ve got many choices.  You can do www.YourName.com or www.YourCompany.com or you can […]

5 Ways to Add Visitor Interactivity to Your Website

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Is your website helping you to connect with customers? Or is it just talking for you? The internet is awesome.  It allows us a super cheap way to get the word out to the world about what we do, what we care about, and whatever we want to share. But it can help us do […]

It’s Check Up Time for Your Blog

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Has your blog been in for it’s checkup lately? Thankfully you don’t need to fight with your medical insurance, figure out how to pay an exorbitant bill, or care what the government is currently fighting over in order to get your blog in for it’s checkup. With these tools you can “do it yourself.”  Because […]

Stop RSS Feed Theft and Score Marketing Points

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While we’re on the topic of content theft and encouraging others to share your content legally and ethically online, let’s chat about our RSS feeds. If you’re a blogger, your site most likely has an RSS feed (if I’ve lost you already, go to this post to find out what I’m typing about here). One […]

I Can *Borrow* a Copy of That, Right?

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The web is full of awesome content, isn’t it? Stunning photographs, super cute illustrations, insightful info graphics… Brilliant blog posts, beautiful prose and poetry, articles that answer our questions and challenge our preconceptions… …and we want to share it all! My Readers Would Love This!  I’ll Just Borrow it… So it’s okay, right?  I can […]

Awesome Plugins You Might Not Know About Yet

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Here are four awesome plugins you may not have heard of — yet — but you’ll want to know about them. One of the cool benefits of working with so many bloggers is that I run across all sorts of challenges which lead me to interesting plugins and solutions. If you’ve had these challenges or […]