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How to Add a Simple Form to Your Website

By Michelle Shaeffer | 4 Comments

Would you like to give your website visitors an easy way to contact you with comments or questions? Instead of a mailto: link (which doesn’t work for people who use web-based email like GMail, Hotmail, Yahoo, or similar services), or  javascript click to email (which also doesn’t work for everyone), make it easier for your […]

Speak Your Mind – It’s Good for Your Business!

By Michelle Shaeffer | 1 Comment

“Well-behaved women seldom make history.” – Laurel Thatcher Ulrich One of my personal challenges is that I’m not one of those naturally outspoken people.  It’s part personality and part learned habits (nice girls sit quietly… the whole be seen and not heard mentality).  Gotta work on breaking out of that thought pattern! There’s nothing wrong […]

< Insert Catchy Title About Makeup, Marketing & Auto-Pilot Here >

By Michelle Shaeffer | Leave a Comment

I had a thought the other day as I was applying my makeup.  If you’ve noticed my photo, I’m an Irish girl, white with freckles (that’s whiter than sour cream for you Weird Al fans).  And I live in Alaska where there’s limited sunshine in the winter.  So put that together and it means I […]

You Rock – So Tell People!

By Michelle Shaeffer | 2 Comments

If you’re reading my blog, I think it’s safe to assume you’ve got a small business, correct?  (And small doesn’t refer to how many items you sell or your revenue, just that you’re either a solopreneur or a business with just a few employees.)  Why are you in business?  Do you love what you deliver […]

Are You Asking?

By Michelle Shaeffer | 4 Comments

I’ve had a Facebook fan page for a few months for my hosting business, and noticed there’s a review tab.  I could just wait around and hope someone would leave me a nice review.  After all, it’s a little scary to say, “Hey, come share your feedback!” when your business is your baby and you […]

Just ONE More Thing, Then I’ll Be Ready!

By Michelle Shaeffer | 2 Comments

Do you think about growing and promoting your business, but stop yourself with the thought that you’ve got to get just *one* more thing into place before you can do that? One more little thing you want to get perfect on that website before you start giving out the URL and going after business? Either […]

How to Know What’s Unique About You

By Michelle Shaeffer | Leave a Comment

Have you heard marketers or business coaches tell you that you’ve got to identify what’s unique about your business but aren’t sure where to begin or how to do that? I found a great video this morning on BarefootExecutive.tv that really explains this in an easy to understand way.  Click the video image to go […]

Does Your Business Have a Fan Page?

By Michelle Shaeffer | 2 Comments

Facebook is the number-one social network destination worldwide and accounts for nearly six hours (5:52:00) per person with the average user logging in more than 19 times per month. Quoted from Mashable Does your business have a Facebook fan page yet?  It’s a great way to promote yourself online!  It’s free and allows you an […]

Shoulda Been a Boy Scout…

By Michelle Shaeffer | 4 Comments

Yes, Toby Keith’s “Shoulda been a Cowboy” is running through my head, but with “Shoulda been a Boy Scout…” in the lyrics instead. I missed a great opportunity today to show up as professional and prepared. If only I had remembered to “Be Prepared.” I tend to focus my marketing efforts on the online opportunities, […]

What Does Success Look Like for Your Business?

By Michelle Shaeffer | Leave a Comment

You wouldn’t start a road trip across the country without a map. Or, you probably shouldn’t unless you don’t care where you end up. So even if you’re a care-free, by the seat of your pants type of woman, a business is best run with at least some basic goals in mind. Where are you […]

What to Do When People Are Talking

By Michelle Shaeffer | Leave a Comment

Did you get your alerts setup so you know when people are talking about you online?  If not, check out yesterday’s post on how to do that easily. All set now?  Good! Now that you’ve got it, what can you do with this information?   1. Build your media/news page. Create a media page and […]

Are You Taking Action on What You’re Learning?

By Michelle Shaeffer | 2 Comments

With so much information at our fingertips, it’s easy to fall into the trap of seeking out more and more information but not taking action on it. This one catches me all the time.  It always feels like there’s more to learn.  And there is.  But just because I don’t know every little thing about […]

4 Steps to Make Money Doing What You Love

By Michelle Shaeffer | Leave a Comment

Did you find a few minutes to listen to my interview with Shauna Harper, Abundance Coach?  If not, better go quick – it’s only up for another 12 hours or so!  Click here to listen in. You’ll also find this PDF download helpful – it goes along with the four steps we discussed in the […]

Forget the Challenging Economy – Make Money Doing What You Love

By Michelle Shaeffer | 7 Comments

Feeling anxious about how to keep your small business afloat and supporting you during this tough economy? Join me this Monday at 1pm Eastern as I interview Shauna Harper, Your Abundance Business Coach, on The Personal Economy of Abundance.  Learn how you can do what you love and make money doing it despite today’s economic […]

Thanks for the Applause!

By Michelle Shaeffer | 5 Comments

Just found out I was chosen as this month’s Applause Award winner at WAHM-Articles.com The Applause Award was created in 2009 to recognize the significant contributions our wonderful authors make to the members of the online work-at-home-mom (WAHM) community. (more details here) Denise shared some really nice comments:

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New Articles & Tutorials

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There’s One Thing I Know…

Hi, I'm Michelle. And here's what I know: you're here with a purpose and I can help you achieve it. I write this blog to make sure you've got the tools, tactics, and inspiration you need to make a go of building your passion and purpose into your own successful, profitable business. So, welcome! Stay a while.

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