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Quick & Easy One Page Marketing Plan

By Michelle Shaeffer | Leave a Comment

A marketing plan gives you a basic guide for your marketing for the year. By looking at your marketing 12 months at a time you can plan for seasonal promotions, work to combat any traditionally slower times for your company, and keep your business supported by always having at least one or two forms of […]

Cool Tool: Get a Better Password!

By Michelle Shaeffer | Leave a Comment

Secure passwords are critical if you want to keep your website, your email, your social networking profiles, and everything else online safe.  Here are some free sites where you can generate more secure passwords: Random.org http://www.random.org Password Bird http://www.passwordbird.com/ PC Tools Password Generator http://www.pctools.com/guides/password/

Success is a Decision

By Michelle Shaeffer | Leave a Comment

By Christine Kloser Have you ever wondered why some people succeed and others fail? Maybe you’re discouraged that your colleague’s phone is ringing off the hook and your phone hasn’t rung in weeks (or months). Believe me; I know what it’s like to be there. For years, I used to look all around me and […]

Cool Tool: Resizr

By Michelle Shaeffer | 2 Comments

Need a quick picture edit?  Don’t feel like opening Photoshop or PSP?  Just surf to www.resizr.com, upload your photo (from URL or your computer) and click to go to their editing interface.  You can resize, crop, and optimize in just a few clicks.  Simple.  Free.  Very cool.

Cool Tool: YouSendIt

By Michelle Shaeffer | Leave a Comment

Have you ever tried to send a large file via email to a client, or struggled with trying to FTP a graphic or PDF file for your website designer?  Discover YouSendIt.com! YouSendIt allows you to easily send large files via email.  You upload the file on their website and enter the recipient plus a short […]

Cool Tool: NoCostConference.com

By Michelle Shaeffer | Leave a Comment

Considering offering teleseminars or Q&A calls for your business?  Check out http://www.nocostconference.com where you can get a free conference line.  It includes a recording of your call so you can download and save it.  You can send it to people who weren’t able to make the call, or convert it to mp3 and upload it […]

Why You Need a Business Plan & How to Write One

By Michelle Shaeffer | Leave a Comment

A business plan is a document that covers what your business offers and to whom, what your goals are, and how you’re going to reach them.  Think of it like a road map to get your business from where you are today to where you want to be.  It’s a strategic plan.  Sometimes this is […]

Especially for Hyena Cart Vendors

By Michelle Shaeffer | Leave a Comment

** Attention Hyena Cart Work at Home Moms ** Learn How to Get Your Shop Listed in the Search Engines! Plus, 20 Other Ways to Get More Traffic to Your Hyena Cart Does this sound like you? Do you keep checking the X Shoppers Online to see if you’ve got any new shoppers in your […]

What’s Your Christmas Wish?

By Michelle Shaeffer | 3 Comments

Share your Christmas wish.  You never know what might happen! http://www.wahmtalkradio.com/blog/what-is-your-christmas-wish/

Cool Tool: BrowserShots & IE Renderer

By Michelle Shaeffer | 2 Comments

This week’s cool tool is for you DIY web designers.  It can be craziness trying to test your site design and code out on different browsers to be sure it works nicely in all of them.  Make it easier on yourself and use BrowerShots!  Go to www.browsershots.org and put in your domain name or development […]

Customer Satisfaction Is Not Enough

By Michelle Shaeffer | Leave a Comment

Note from Michelle: Tessa Stowe’s newsletter is one I regularly read and highly recommend.  This article was great, and so true.  If you aren’t subscribed, there’s a link at the end you can click through to sign up! ©Tessa Stowe, Sales Conversation, 2008 If you have dissatisfied customers, will they keep buying from you? Probably […]

Cool Tool: Random.org

By Michelle Shaeffer | Leave a Comment

Need a secure, random password?  How about a random list, flip of a coin, or roll of the dice?  Find it free at www.random.org  It’s a quick and easy way to generate password strings of random letters/numbers for better security.  I use the “string generator” feature regularly.  And the coin flipper’s just plain fun to […]

Do You Really Need Business Goals for 2009?

By Michelle Shaeffer | 4 Comments

Absolutely, positively, 100%, yes!! You need goals and you need them written down or mapped out, and I’ll tell you why (along with four tips to help you do this, so be sure to read down to the end). You’ve probably heard the story about the rocks and the sand. It’s been told and retold […]

10 Things You MUST Ask Yourself About 2008

By Michelle Shaeffer | Leave a Comment

As 2009 approaches, it’s time to look back at 2008 and evaluate your business.  Consider the following questions.  They’ll help you identify where things are working, what needs to change, and get some ideas flowing for making 2009 an even better year for your business. 1) Did you have written goals for 2008? Did you […]

Cool Tool: Mozy Backup

By Michelle Shaeffer | Leave a Comment

It’s not a good sign. The blue screen of death on my kids PC.  That spinning beachball of doom (sometimes it means just be patient, other times it means Eudora decided to eat my mail… again…) on my Mac.  Oh no! I’ve got multiple backup drives, and I use them regularly.  But not every night.  […]

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There’s One Thing I Know…

Hi, I'm Michelle. And here's what I know: you're here with a purpose and I can help you achieve it. I write this blog to make sure you've got the tools, tactics, and inspiration you need to make a go of building your passion and purpose into your own successful, profitable business. So, welcome! Stay a while.

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