If I had to choose a strategy to help a business owner turn around a failing business, I’d suggest blogging. That might seem like an odd choice. But here’s why I’d recommend it… 1. It’s free. You can invest money in a design, a theme, fancy plugins, advertising, etc. But you don’t have to. You [...]
Are you using video to promote your business or your blog? Check out this free printable calendar from Lou Bortone to help you plan and organize your video marketing: http://www.loubortone.com/videocalendaroffer/ And Lou’s offering a free webinar on Thursday, January 12th — 7 Simple Strategies to Profit from video marketing. You can get the details here: [...]
Each time we run the Ultimate Blog Challenge or I get in a chat with a group of bloggers, I see a trend… some bloggers know the secrets to sharing their posts in a way that gets click throughs and others don’t. And many don’t even realize they’ve figured out those secrets. But I’ve got [...]
Tonight I got yet another pitch from an SEO company offering to get my website to “the top of the search engines” since I’m not getting enough social media and search engine traffic because I’m doing things wrong. Tip one, don’t insult potential clients, that starts you off on the wrong foot. Instead of: “You [...]
I’ve recorded a quick video review of the first book I purchased to read on my new Kindle Fire (thank you, Santa AKA my husband and kids). Click here to watch the video on YouTube if you can’t see it above: http://youtu.be/Hg-EYCNjVqA Review of Google+ for Business: How Google’s Social Network Changes Everything by Chris [...]
You don’t sell Christmas trees, menorahs, or candy canes. If you act quick, you can still get in on the holiday season sales and make some extra cash for the holidays! Try one of these fun strategies to boost your sales this holiday season: 1. Offer a Holiday Sale/Discount/Super-Bargain Do you have a product that [...]
No Twitter account. No Facebook fan page. You’ve been banned from YouTube. Your host suspended your website. Or your mailing list service has shut you down. Ahhhhhhhh!! It’s an online entrepreneur’s worst nightmare! Think it couldn’t happen? Ana Hoffman of Traffic Generation Cafe lost her Twitter accounts a few weeks ago. (Read the link to [...]
If Facebook, Twitter, LinkedIn, StumbleUpon, G+, Digg, and other social networks have your head spinning, join me Tuesday, December 6th at 12pm PST in the Purpose, Passion & Profits training series (and don’t worry if the time doesn’t work for you, the replay for my call and all the others are free!). I’ll be sharing [...]
‘Tis the season for turkey and fruitcake, dreidels and Christmas trees… and for those of us in business a great time to connect with our customers and let them know we appreciate their business, as well as how we can continue to be of service. If you’re selling Christmas trees or fruitcakes, it’s pretty simple. [...]
Does social media work? Check out today’s guest post by Debra Jason! How Social Networking Builds Relationships I had a wonderful call today with a colleague who I met via social networking. Before I hung up with him I wanted him to know that I was smiling. When he asked “why?” my reply was “it’s [...]
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About Michelle Shaeffer
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Michelle has been online since the late 80s, creating websites since the early 90s, and has coded thousands of web pages in that time. She's worked as a virtual assistant and website designer for small business owners including marketers, authors, coaches, crafters, and other solopreneuers.
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